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Safeguarding Adults Week - 15 to 21 November 2021

Swindon Safeguarding Partnership is supporting Safeguarding Adults Week!

15 to 21 November 2021

Theme: ‘Creating Safer Cultures’


Safeguarding is for everyone. It is not just about knowing your role in your agency or setting but also about promoting safer cultures in the community. We want to highlight that safeguarding is everyone’s responsibility and everyone needs to play their part to effectively create safer cultures.   

Each day, we will focus on a specific topic providing information, briefings and webinars to facilitate conversations around the theme of creating safer cultures.

What is meant by safer cultures?

Promoting safer cultures is all about how organisations and individuals can take steps to minimise harm occurring in the first instance, whilst simultaneously ensuring correct policies and procedures are in place so that safeguarding concerns that are raised, are recognised and responded to effectively.

What does this look like?

  • Listening: organisations should listen to members and create an environment where people’s concerns are listened to and addressed appropriately (be that service users, participants, volunteers or employees). Individuals should feel confident about how to respond to, report and refer any safeguarding concerns either within their organisation or community.
  • Leading: organisations should ensure they have the correct policies and procedures in place to minimise the risk of harm and to respond effectively should concerns be raised. This could include having a detailed safeguarding policy and ensuring that staff and volunteers receive regular safeguarding training.
  • Learning: it is important that organisations, and individuals within them, take the time to learn from safeguarding incidents and reflect on what actions could be altered in the future to facilitate best practice and minimise the risk of harm.

Follow the SSP on Twitter @swindonsafegua1

All week - Your role in safeguarding

Do you know what your role in safeguarding is?

Where do you go if you have a safeguarding concern?

Safeguarding is for everyone. It is not just about knowing your role in an employment setting, but also knowing your role as a human being in everyday life to promote safer cultures in the community. We want to highlight that safeguarding is everyone’s responsibility and everyone needs to play their part to effectively create safer cultures.

Every organisation, small group and individual should be aware of their responsibility, in work and society. We want to encourage you to enhance your knowledge about safeguarding and consider your role.

Safeguarding refers to measures designed to protect the health, wellbeing and human rights of individuals. These measures allow children, young people and adults at risk to live free from abuse, harm and neglect.

Individuals and organisations are responsible for working together to protect an adult’s right to live free from abuse and neglect.

Never assume safeguarding is someone else’s responsibility.

Download posters:

Ann Craft Trust website - Safeguarding Adults Week 2021 - Links, resources, and more

SSP resources to assist you further:

Other useful national resources:

Ann Craft Trust website:

NCVO Knowhow website - What is safeguarding?

The SSP wants your views on self-neglect

As part of an ongoing Safeguarding Adult Review (SAR) the Safeguarding Partnership want to gather the views of practitioners working with adults who are experiencing self-neglect.  The information will be used to inform the recommendations from the SAR and to understand the local picture. Also to ensure that training, policies, guidance and practice support is effective in supporting practitioners who are working with self-neglect. Please give us your views. Closing date is 3 December 2021.

Complete the questionnaire

Monday, 15 November - Emotional abuse and safeguarding mental health

Emotional abuse

Emotional abuse can have a devastating impact on mental as well as physical health. To have safer cultures, we need to prioritise wellbeing, and create a culture where people can speak out, be listened to and respected.

Further information about other types of abuse, spotting the signs and reporting is included in the SSP practice brief Safeguarding is for everyone: Know your role


At an individual level we also need to focus on the importance of wellbeing and self-care.

At an organisational level, today can be used to explore how organisations can be emotionally aware and promote respectful cultures where people can speak out without fear of reprimand.

Download a poster:

Free webinar:

'Looking after your wellbeing' on Monday, 15 November 2021 at 2.00pm

Other national resources:

Tuesday, 16 November - The power of language

Language is vital in creating a positive culture and fostering inclusivity. Complex terminology and jargon can isolate individuals and result in people feeling excluded. In contrast, using respectful language can widen participation in services, organisations and communities.

Today, we want to encourage individuals and organisations to consider the language they use in their practice and how this relates to the people they work with.

Is the language used in your setting actively inclusive?

Download a poster: 

Free webinar:

Hosted by Ann Craft Trust. This seminar is relevant to people working across a range of sectors from sport and activity, health and social care, education, the third sector and beyond.

Date: Friday 19 November 2021

Time: 10.00 to 11.00am

Other resources:

Wednesday, 17 November - Digital safeguarding

Over the past year an increasing proportion of our lives from work, education to sport and activity has moved online, This is likely to continue to some extent, even as lockdown restrictions ease. We want to use today to share best practice in relation to how to create safe cultures online.

The topics covered will be:

  • how to stay safe online  
  • guidance for adults and young people with learning disabilities
  • what is cyber bullying? 
  • creating safer online spaces
  • beware of online scams
  • photography guidance

Download a poster:

Free webinar:

Digital Safeguarding and creating safer cultures online, Wednesday, 17 November 2021 at 11.00am.

Other resources on the Ann Craft Trust website:

Thursday, 18 November - Adult grooming and exploitation

People can experience grooming and exploitation at any age and in a wide range of contexts.

Today we want to raise awareness about different types of grooming for instance, predatory marriage, financial scams and radicalisation.

We want to facilitate conversations about how to recognise the signs of grooming and how to respond to promote safer cultures.

Anyone could be at risk of grooming and exploitation regardless of their age, characteristics and personal circumstances. Therefore, it is vital that all organisations and individuals are aware of how to spot the signs and how to respond. Safeguarding is everyone’s business.

People working in safeguarding, police personnel, health and social care, religious organisations, the third sector, sport and activity and the private sector would all benefit from understanding this topic.

Download a poster:

Free webinar #1:

Making Words Matter

Thursday, 18 November 2021, 10.30 to 11.30.

This session will explore the use of language when working with those subject to or at risk of exploitation.  This session will be relevant for staff/managers working with within both adult and child safeguarding.

The aims of the session:

  • Explore the importance that language has in shaping a child’s identity within society.
  • Explore why attending to language is important when working with children/young people/adults at risk subject to or at risk of exploitation.
  • Consider the key points which should be considered to effectively attend to language.

Explore the challenges related to attending to language and how agencies/organisations may effectively support professionals to do this.

Free webinar #2:

Capturing and reporting intelligence guidance for safeguarding professionals

With Phil Day of Wiltshire Police, Thursday 18 November 2021, 1.00pm to 2.30pm.

This session will provide guidance and best practice about submitting police intelligence and will be of benefit to all frontline practitioners and managers working within child and adult safeguarding. This is particularly relevant within the context of exploitation/modern slavery. 

Topics covered include:

  • What is intelligence?
  • Where intelligence can come from
  • Intelligence structure within Wiltshire Police
  • Your role around intelligence
  • Is it safe to share information?/What happens to my information?
  • Crime or intelligence?
  • Intel scenarios/examples
  • How to submit intelligence
  • Gold Standard Intelligence submissions – Do’s and Don’t’s


Friday, 19 November - Creating safer organisational cultures

Today the focus is what you do in your organisation to create safer cultures, for example safer recruitment. During the 2020 safeguarding campaign British Wrestling outlined their response to allegations of sexual misconduct in British professional wrestling. Learn more: Ann Craft Trust website - #SpeakingOut campaign 

We also need to focus on including voices of people less likely to raise concerns, and promoting reflection and learning in safeguarding practice to promote safer cultures.

Download a poster:

Free webinar:

'Creating safe, welcoming, inclusive work environments' on Friday, 19 Nov 2021 at 10.00am.

Other resources on the Ann Craft Trust website:

Reminder - Thursday, 25 November - 'Think Family Approach' half-day conference

‘Think Family Approach’ - half-day conference covering topics of neglect and self-neglect. An opportunity to learn from safeguarding reviews and audits.